Funny, everybody in government is in favor of small business. Words and phrases like “job creation” get used so much they’re diluted of all meaning.

Meanwhile, back in the real world, you and I are getting into the office early with a large cup of coffee every day, answering phone calls, following up on projects, and while these issues affect us in the long term, we have too much short term–and too much business-specific work–to allow us time to even look into it.

So I was browsing NYTimes.com online Sunday when I caught Robb Mandelbaum’s piece called Obama Talks Up Small Business, Again on his You’re the Boss blog. It seems like a decent piece of journalism, summing up the latest small-business talk from the White House. What struck me about it, though, was not the content but how much I find myself agreeing with this comment, from someone who uses only his first name (Doug) and says he’s a small-business owner. He said:

• This is not a Democrat vs. Republican issue. I am WEARY of the fighting–neither party shows it cares about anything but winning and staying in power (or regaining it.).
• As soon as a person brings up Pelosi or Reid or Obama or Limbaugh or Beck or Cheney–that person LOSES the argument by showing they are not an independent thinker but a follower of the hamster wheel of politics that keeps spinning, keeps getting you worked up emotionally, but never gets things done.
• Give American small-business owners the freedom to be entrepreneurs and they will supply America with innovation, jobs and new tax revenue.

I agree.

(Photo credit: Marynchenko Oleksandr/Shutterstock)

Facing serious food shortages in his native Malawi while still a teenager, William taught himself some science and physics. And using scrap materials, he built the windmill that supplied electric power and pumped water to his family.

He says to others:

Trust yourself, and believe. Whatever happens, don’t give up.

If you can’t see the video here, you can click here to go to the original on TED.com

Secretary of Commerce Gary Locke last week announced the formation of its new Office of Innovation and Entrepreneurship, with the following goals:

• Encouraging Entrepreneurs through Education, Training, and Mentoring
• Improving Access to Capital
• Accelerating Technology Commercialization of Federal R&D
• Strengthening Interagency Collaboration and Coordination
• Providing Data, Research, and Technical Resources for Entrepreneurs
• Exploring Policy Incentives to Support Entrepreneurs and Investors

He also announced joining Twitter as SecLocke, which is an interesting development. Locke told CNN:

“It’s important that the Department of Commerce regularly communicates with American businesses and entrepreneurs to help them translate new ideas into economic growth,” Locke told CNN. “Innovation is going to be the key to our long-term economic growth, and we need to embrace new ways of communicating with small businesses and entrepreneurs.”

So that seems like a good step to take.

I posted here a couple of weeks ago how I don’t think real entrepreneurship sits around waiting for government policies one way or the other. And I’m sticking to that story. Still, at least they’re trying, which seems like a step in the right direction.

(Photo credit: from http://www.commerce.gov/CommerceSecretary/index.htm)

(An aside: politics ought not to be a team sport. Every politician ought to decide on each issue based on what’s best for the country. But that’s impossibly utopian, I know.)

What’s bugging me, aside from all the obvious politically motivated hooray-for-our-side blathering from both sides, is the people claiming one health-care policy is good or bad for job creation or small business. Everybody, it seems, wants to speak for small business, but what they say is just claiming that whatever it is their team is saying is supposedly good or bad for small business. They’re using talking points. They’re playing for their team.

Here’s a simple truth: Businesses start or don’t start regardless of the government’s health-care policies. People start businesses because they want to, because they believe it’s good for them or for some similar motive. They don’t decide to do it–or not to do it–because of health care.

And more truth: Health-care costs don’t kill companies. People are not hired or fired because of higher or lower health-care costs. Companies that work, companies that succeed, will manage the health-care costs. Companies that fail are just looking for something to blame.

That’s my opinion.

To you and me, this means “hey, it could happen to you.” Or so it seems to me.

Cascade Sierra Solutions in nearby Coburg, Ore., specializes in technical solutions to increase fuel efficiency in trucks. These are things like special add-ons to reduce wind drag, in one program. The latest grant is to install power pedestals at truck stops so truckers can plug into electric power without having to run their engines.

Cascade picked up $17 million in an earlier grant, and $22.2 million last month. It has about a dozen employees locally, but its programs are supposed to add about 1,700 jobs worldwide through greater fuel efficiency.

I’d like to think this is happening all over the country. It’s creating jobs, helping the economy and helping the clean-energy movement (or maybe just less dirty). But for today, here’s one example close to my home.

I posted about this here last week. The idea was that we decided to do something to help our state with its unemployment problem–in Oregon we have the second highest unemployment rate in the country–so for one day we gave away our premier Business Plan Pro software to anybody in Oregon who wanted it enough to go to one of 84 locations and pick up a download card.

The Eugene, Ore., Register Guard, the daily newspaper in our town, has the story.

The video here is my talking for slightly less than three minutes, my summary of what happens tomorrow. If you can’t see it for any reason, please click here to go to the Youtube source.

And for more information, here’s the link to the page at Palo Alto Software that explains what we’re doing and provides a map of the 85 locations (mostly town halls and chambers of commerce, no commercial locations–it really is a free giveaway) where people can go tomorrow to get the software.

It’s just for the one day, tomorrow, July 1. For any Oregonian 18 years or older who goes to one of those locations to collect a download card.

“It’s finally happening. Efforts to get money to capital-strapped small businesses are beginning to work, as banks have returned to making loans backed by the federal government, says Karen Gordon Mills, the new Small Business Administration head.”

I do think I’m feeling an end to the worst of it, the world beginning to come back. I get it in our web traffic and sales flow at Palo Alto Software, and talking to friends who also run businesses. Things are still down, to be sure, but at least they’re not getting worse.

The WSJ post, by Raymund Flandez, adds some real numbers, too:

More than 10,000 Recovery Act loans have been approved, which represents about $3 billion in credit supporting small businesses, she said in her testimony at a Senate hearing Wednesday. The hearing was about the small business provisions of the American Recovery and Reinvestment Act, which was enacted in February.

Since then, more than half of the $730 million in Recovery Act funding has been put to use to make it easier for small business owners to borrow. It’s doing this mainly by reducing fees as well as increasing the guarantee that the SBA provides lenders in case of loan defaults. Weekly loan volume in the SBA’s two most popular lending programs is up 25 percent to $217 million since March 16, when the funds were made available, compared to the $171 million approved in the weeks before mid-March.

So we still have high unemployment, house values in chaos, foreclosures, investors forced to retreat because of lower net worth . . . but at least it begins to feel like things are turning up.