I posted here Tuesday on Seth Godin’s very useful post about business development. That got me thinking about the critical principle of win-win in business deals.
It’s really very simple: The only way to make sure you win a business negotiation is to make sure that both sides win. If you think you can win by making the other side lose, you’re wrong. Both sides win or nobody wins.
It’s business, not boxing.

(Photo credit: artur gabrysiak/Shutterstock)
This entry was posted on Thursday, September 24th, 2009 at 9:01 am and is filed under startup advice. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.2 Responses to “How To Win at Business Negotiation”
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September 24th, 2009 at 9:32 am
[...] How To Win at Business Negotiation — A brief post by Tim Berry on the win-win approach to business negotiations. [...]
September 25th, 2009 at 2:12 pm
[...] negotiation week for me. I posted this about Seth Godin’s take on business development, and then this on how win-win is the only win in business negotiations. That leaves me thinking about negotiations [...]